Saturday, March 8, 2014

Biasaya before making his game, application developers also need to know what the message backpage


Maybe this is one question that often arises in the minds of application developers, especially for those who own their own business and still young is "how to develop an application that works with a great brand?". backpage san diego Working closely with major brands usually provide backpage san diego a distinct advantage for application developers both in terms of financial, exposure, and others.
Some examples of applications that work together with a great brand is "Temple Run: Brave" in collaboration with Disney, "Angry backpage san diego Birds Rio" in collaboration backpage san diego with 20th Century Fox, and most recently the "Give a Dam" which is the result of cooperation between local game studios and Chupa Chups Nightspade.
Well, to share with other application developers how an application developer / startup backpage san diego can work with a brand I had interviewed Hasna Tsaniya Rananti of Nightspade about it. Here are the results of my interview with Nightspade:
There are several brands (both brand company / commercial products) that are contacted and asked to dibikinkan Nightspade a game for their brand, but for the case of "Give a Dam" This is the initial meeting through events / exhibitions followed by Nightspade. In the event it is also at the same event the exchange backpage san diego of business cards, well after these events usually Nightspade many contacted for cooperation in the making of the game.
The demand of the brand is not even always in the mobile / smartphone but also sometimes there is a request for a web game / Facebook. Usually if the request is not in the field Nightspade, Nightspade also distribute it to friends of other application developers backpage san diego who can take care of the project more games on the web / Flash / Facebook. But there are also efforts Nightspade do like making infographics and acquainted with many advertising agencies which usually holds some product / brand. So much easier process.
Simple model of cooperation, they asked for our help to develop and release its games app store and they asked us who was in charge of maintenance (eg bug fixes, customer service, renewal applications, etc.) and those who take care of the marketing side and promotion. Now for the development of his game, Nightspade get development costs and maintenance Nightspade to get revenue share. This anniversary is a win-win solution for both parties and name Nightspade also promoted.
Biasaya before making his game, application developers also need to know what the message backpage san diego is to be conveyed from the brand itself and the themes they have set. Nightspade backpage san diego usually do research and also campaigns they've done. However, not unconnected with the communications team of the brand itself.
For gameplay also it should be playable and according to the character of the brand (eg, color, style, etc.). The main thing to be able to create engagement to players because the purpose of the brand usually wants to get into the lives of its brand be kept in mind. Just do not be too overly selling because then players would be too lazy to play it. But, the most important is the cooperation and good communication between team brand owners and application developers.
Actually does not difficult to cooperate with the same brand aja kok rich cooperation with any party (other than the brand). Just how important the brand is to convince developers to use the media as one of the game advertisement media fun and not boring. It previously had no evidence, though, that the game can quickly spread and become an advertising medium backpage san diego which engage directly to the user (because basically humans love to play).
Suggestions for who would work closely with the brand so we also have to recognize it's own brand / company that takes care of the brand. backpage san diego Typically, for the brand in Indonesia, they took the idea to make the game as to what could be cool to play and according to the type of their brand. Because, generally they have not understood the process and how the gaming industry. Well, it is the duty of the application developers to use their imagination and offer games that are interesting backpage san diego and engaging. And also, to be able to communicate with the media that the game would be more of their products to the target backpage san diego market they want. However, backpage san diego this also depends on the type of product, eg soap products if yes quite difficult for us to make its mobile games.
An ex-programmer who has now moved off to the world of writing. He founded with his friend and happy TeknoJurnal write things about mobile application developers and industry both in Indonesia and in the world. Twitter: @ jfireman
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